John's Story

Apollo Care Franchise Partner since 2017

John’s journey from retail to Managing Director of a thriving Apollo Care Franchise.

John Apollo Care Success Story
John Apollo Care Success Story

"If I still worked in retail, me and Zara would be like passing ships in the night. With an Apollo Care franchise, we can enjoy our time together.”

John's Journey: From Customer Service to Customer Care

John’s story is one of transformation. Married to Zara and a proud father to Joseph and Leighton, John’s life outside of work revolves around his love for football as a season ticket holder at Everton F.C. and his passion for travel, exploring Europe and sampling local beers along the way.

Before joining Apollo Care, John’s career was rooted in retail, where he held various roles. While the work was enjoyable, the demanding and inflexible hours meant he often missed out on quality family time.

His position in retail lacked challenge, leaving him feeling unfulfilled and unmotivated, with little room to grow or align his work with his personal values.

John Apollo Care Success Story

“I thought retail was all I knew, so I just cracked on!”

Despite frequently moving roles in retail to combat boredom, John found himself stuck in a cycle. Long hours, low pay and a lack of appreciation left him feeling as though he wasn’t living up to his potential.

Years passed, and he realised he hadn’t progressed in the way he knew he could. The desire for a more stimulating and rewarding career became impossible to ignore.

How a Family Connection Led John to Franchise Success

John’s journey began when his wife, Zara, who worked for our South Wirral franchise, introduced him to the opportunity. Having worked together in the past, the couple had a strong foundation of mutual trust and respect, which made the idea of pursuing a franchise together even more appealing. As they discussed the possibility of securing a franchise in a nearby territory, they both felt it could be the perfect next step for their future.

The real turning point came when they met Cheryl White, the founder of Apollo Care. Cheryl’s positivity, passion for the industry and belief in their potential had a great impact on John. Her encouragement and support helped him see that this was an exciting path for them both, and it gave him the confidence to take the leap into franchising.

What began as a conversation about a new opportunity soon became a life-changing decision that would lead to the best move John had ever made, both professionally and personally.

John Apollo Care Success Story

“It did worry me at first, but you just throw yourself in at the deep end and learn.”

“Having Cheryl available for support and to bounce ideas off has been a massive help.”

Overcoming Doubts and Thriving in the Care Sector

Like many potential franchisees, John had initial reservations about diving into a completely new industry. With minimal knowledge of the care sector, he questioned whether he had what it took to succeed. Along with doubts about his ability to run a business, there were many uncertainties, but his determination kept him moving forward.

Once John took the plunge and started his franchise, there was no time to dwell on fears. The learning curve was steep, but the support and guidance from the Apollo Care team made all the difference. Every day brought new challenges, but John embraced them, confident that with the right mindset and resources, he could overcome anything. His initial apprehensions soon faded as he gained hands-on experience and witnessed the positive impact of his work.

Achieving Life Goals and Business Success

The Apollo Care franchise has transformed John’s work and family life. By building and expanding their franchise, John and Zara have achieved milestones they never imagined. They have purchased additional territory and developed their office space to include training facilities for their staff. Plans to incorporate a training company are also underway.

Most importantly, owning the franchise has enabled John and Zara to spend more quality time together with their children.

John Apollo Care Success Story
John Apollo Care Success Story

Results & Growth: John’s Success with Apollo Care

Since joining Apollo Care, owning a franchise has empowered John and Zara to expand their horizons and explore the possibility of becoming multiple business owners. This venture has pushed them beyond their comfort zones, opening up new opportunities and exciting possibilities for their future.

Since launching their franchise, they have achieved remarkable results:

They rapidly grew the franchise, enabling John to leave his retail job within just 18 months.

Their annual turnover has surpassed £1 million, with sights set on reaching £2 million in the coming year.

They now have a team of 100 staff and care for over 165 clients.

Their enhanced office space is set to support staff development and provide training opportunities.

For anyone considering a franchise with Apollo Care, John’s advice is simple: Put in the work and the rewards will follow.

John’s story proves that a background in care isn’t necessary to thrive as an Apollo Care franchisee.

With determination, a willingness to learn and the support of a robust franchising system, success is within reach for anyone ready to embrace the challenge.

“Anyone can run a franchise. If there are bits you feel you could never do, that’s why you recruit a team! As long as you’re willing to put in the hard work and develop where needed, there’s no reason you can’t succeed.”

Join a growing industry and build a business with purpose.

Download our information pack today and take the first step toward a successful, meaningful business journey.